Category Archives: Tools

Climate Change Graphics & Video

What a great example of how to breath life into an abstract topic—renewable energy—by turning it into a human character.    Add bits of emotional drama, surprise and slightly-risque humor. . . and the story becomes irresistible! This award-winning ad by … Continue reading

Posted in Climate Change Graphics & Video, Climate Change Humor, Climate Communication Narratives | Tagged , | 2 Comments
Climate Change Graphics & Video

Weathergirl loses it.       OMG! Share on TwitterShare on Facebook

Posted in Climate Change Graphics & Video, Climate Change Humor | Tagged , | 8 Comments
Climate Communication Narratives

Last week at the Climate Reality Leadership Training in San Francisco, storytelling guru Andy Goodman led a spellbinding session on the importance of “changing the story.”    Goodman described research that confirmed what many of us have experienced:  in a public … Continue reading

Posted in Climate Communication Narratives | Tagged , , | 4 Comments
Climate Communication Narratives

The defensive walls of the ‘Denial Citadel’ were breached on Saturday by Richard Muller’s announcement that he is no longer sceptical about climate science. Call me a converted skeptic. Three years ago I identified Share on TwitterShare on Facebook

Posted in Climate Communication Narratives | Tagged , , , | 4 Comments