Category Archives: Climate Communication Narratives

Climate Change Graphics & Video

What a great example of how to breath life into an abstract topic—renewable energy—by turning it into a human character.    Add bits of emotional drama, surprise and slightly-risque humor. . . and the story becomes irresistible! This award-winning ad by … Continue reading

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Climate Communication Narratives

Last week at the Climate Reality Leadership Training in San Francisco, storytelling guru Andy Goodman led a spellbinding session on the importance of “changing the story.”    Goodman described research that confirmed what many of us have experienced:  in a public … Continue reading

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Climate Communication Narratives

The defensive walls of the ‘Denial Citadel’ were breached on Saturday by Richard Muller’s announcement that he is no longer sceptical about climate science. Call me a converted skeptic. Three years ago I identified Share on TwitterShare on Facebook

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Climate Communication Narratives

Sometimes I feel like I’m living in a bubble. Actually, we all live in our own custom-made bubbles that are shaped by our life experience and our education. The world in my bubble is different from the world in your … Continue reading

Posted in Climate Communication Narratives, Climate Communication Tips, Uncategorized | Tagged , , , , , | 3 Comments