"It is the nature of the human species to reject what is true but unpleasant, and to embrace what is obviously false but comforting."

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Bite Source: Generally attributed to H.L. Mencken, but not found in his writings.

Notes:   Denial is a universal human tendency to reject new information that is threatening -- to our peace-of-mind, our worldview, our self-esteen, or our social standing.   We all do it.  Some denial carries little or no consequence.   In other cases -- e.g. early symptoms of cancer or heart disease -- it can be catastrophic.    

A big challenge for climate change communicators is to address the issue of denial head-on, normalize it and correct  misinformation, without inadvertantly offending honest skeptics who are genuinely trying to decide who to believe.

Image source:  See Tools/Humor/Cartoons/"Voting With Their Feet"